Affinity Care

Matthew Fay

Dr Matthew Fay is a General Practitioner who joined Westcliffe Medical Practice in 1999. This has developed into the Affinity Care, a 25 partner super practice based in Bradford. Matthew is the Chief Clinical Executive but still does regular GP sessions at The Willows in Queensbury. In 2001 Matthew established a GPwSI cardiology service in Bradford which has expanded to provide direct access investigations and e-consultations.   Matthew is currently a clinical advisor to the AF Association, STARS (the Syncope Trust), Arrhythmia Alliance, Anticoagulation UK, on the Expert Advisory Panel for the Stroke Association, the faculty for Heart Valve Voice. He is a Trustee of the AF Association and Thrombosis UK.

Bradford Care Alliance

Vicki Wallace

Vicki Wallace is Co-Opted from the CCGs as Strategic Adviser to the BCA Board. As Deputy Director of Accountable Care Bradford, she has overall responsibility for delivering new models of care through establishing structures, systems and processes. With a background in health care commissioning, Vicki was previously Head of Commissioning and then Deputy Director of Strategy at Bradford City and Bradford Districts Clinical Commissioning Groups (CCGs).

Dr Richard Haddad

“The Bradford Care Alliance (BCA) Chair is Dr Richard Haddad, who is also a practicing GP Partner at Saltaire Medical Practice. Richard has years of experience of the politics and challenges in Bradford from his CCG Clinical Board and Out of Hospital days, and is acknowledged as a natural leader and relationship builder. His true belief in collaboration makes him the perfect Chair for BCA and an integral member of IMB, supporting vision whilst making things happen from the ground up in primary care and across the system.”

Bradford Care Association


Zoe is leading on the improving quality strategy as Co CEO for the Bradford Care Association. Zoe has experience of working in the public, private and voluntary sector and has a passion for improving quality and working as part of an integrated system which values good partnerships and positive outcomes for people. Zoe has experience in leading and managing regulated services in both adults and children’s services and is the Managing Director of an outstanding residential care home in Shipley.

Louise Beswick

Louise is a director of Newline Care Home Ltd and Newline Care Services Ltd. Her role as Business Manager for the two organisations provides her with the experience and knowledge of both the care home and domiciliary care sectors. Louise is also a director and Co-CEO of Bradford Care Association Ltd. A founder member of the Bradford Care Association Louise has overseen the development and progression of the organisation vision and strategy to support independent care providers to provide the highest quality of care to the people of Bradford.

Bradford VCS Alliance

Ben Cross

Ben is the Programme Lead for Bradford VCS Alliance, and is passionate about the role that the local Voluntary & Community Sector can play when working in partnership to support the local population. Through his background as a community-based Youthworker, he is keen to explore creative approaches to the challenges in Bradford. As a true southerner, he prefers his Rugby with 15 players in a side, enjoys walking in the beautiful local countryside, and has taken on the challenge of training to become a glider pilot.

Helen Speight

Helen is the Chair of Bradford VCS Alliance, as well as being the Head of Development for The Thornbury Centre for her ‘day-job’. She also chairs the Bradford Health and Wellbeing Forum, and brings a great deal of knowledge and experience working in the local community in Bradford for many years. She previously worked as a teacher, and enjoys singing and playing piano in her church band.

Community Pharmacy West Yorkshire

Ruth Buchan

Ruth is Chief Executive Officer at Community Pharmacy West Yorkshire (CPWY), the Local Pharmaceutical Committee for West Yorkshire.  Graduating as a pharmacist from Bradford University, Ruth has experience as a community pharmacist manager, GP practice pharmacist, PCT community pharmacy lead and CPWY Head of Services.  Ruth is keen to develop closer partnership working, taking a system approach in order to better address the issues that affect peoples’ health and wellbeing and believes the Bradford Provider Alliance is key to making this happen.

City of Bradford Metropolitan District Council

Bev Maybury

Bev started her career supporting adults with learning disabilities. Having worked in various Local Authority roles, this culminated in becoming a strategic reviewer of services to both adults and children with learning difficulties. She has also managed an integrated service of psychiatrists, social workers, nurses, and speech and language. A forerunner in the field of personalisation, merging the first individual budgets within a local authority setting, Bev has spoken to a Select Committee on disability issues and has made many presentations on the subject including in Nagoya Japan.

Lyn Sowray

Lyn is Bradford Council’s Deputy Director for operations within Adult Social. She has over 40 years experience including in senior management NHS roles, as a District Nurse, Midwife and Health Visitor. Lyn manages the Council’s CQC registered services (care homes, home support, extra care schemes, shared lives, and safe and sound); Access, Assessment and Support services (social work); Approved Mental Health Practitioner provision and hospital social work teams in the district’s hospitals. She is committed to improving the health and wellbeing of the District’s population by providing integrated services in partnership with the voluntary and community sector and NHS.

Local Care Direct

Phil Bromage

With over 30 years’ experience in business development within legal practice and the NHS, Phil joined Local Care Direct as Head of Business Planning and Development in 2016. As a member of the Senior Management Team he is responsible for co-ordinating the identification, development and management of new business opportunities and business planning processes.

Helen Carr

Helen leads the executive team to develop strategic plans in association with other partners and to ensure these are delivered and, as an integral member of the Board, reviews performance and oversees effective governance of the company. A key priority is to champion patient services and standards, as well as influencing and supporting national, regional and local healthcare policy and decision-making. Helen is also a financial specialist in Internal Control Environments and Procedures and has experience in internal audit, negotiation, organisational set up, acquisitions, quality assurance.

Bradford Teaching Hospitals NHS Foundation Trust

John Holden

John has spent most of his career in senior roles at the Department of Health and NHS England, which he helped establish. He is an experienced director who has shaped strategy at national level and was responsible for leading NHS England’s policy on a range of issues. John joined Bradford Teaching Hospitals in August 2016 as Director of Strategy and Integration to lead on developing and integrating services which deliver new models of care throughout the Bradford district and across West Yorkshire, ensuring the Foundation Trust continues to provide high-quality care which meets the diverse needs of the local population.

Karen Dawber

Karen was appointed Chief Nurse at Bradford Teaching Hospitals in August 2016. An experienced nurse and service manager, she started her career as a paediatric nurse at Manchester Children’s Hospital before moving into general management and transformational work. Karen is passionate about patient quality and the impact that well-led and motivated staff have on the care we are able to give to patients. She was named in the inaugural list of Health Service Journal’s LGBT leaders and takes a keen and active interest in the equality and diversity agenda.

Bradford District Care NHS Foundation Trust

Patrick Scott

Patrick has extensive senior level NHS experience across both hospital and community services and a strong track record of working with clinicians, service users and commissioners across health and care, to drive service transformation and continuous quality improvement. He has also played a leading role in integrated care partnerships, working collaboratively with partners to jointly develop and deliver new services.